A paper cup with a red drawing of a face and the name 'Wilson' written below is on fire, with flames and smoke coming out of the top, against a stone wall background.
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Bee Ready with Wilson — Your LAST one shouldn’t be your ONLY one!

Meet Wilson Fire Stater — Your Trusty Fire-Starting Sidekick

Inspired by the iconic volleyball in Cast Away, Wilson is a symbol of hope — but unlike the movie, this Wilson is here to HELP, not drift away.

Why Wilson?

  • Made with 100% Natural Materials

    • Pure Canadian Beeswax

    • Sustainable Cedar Shavings (a by-product from our furniture-making process)

  • Eco-Friendly & Zero-Waste

    • Shavings are repurposed, not discarded

    • Supports responsible craftsmanship and sustainability

  • Each Wilson contributes to the pollination of flowers

Key Features & Benefits of Wilson Fire Starters

  • Up to 20-Minute Burn Time — Long-lasting, bright, & reliable

  • Leaves Zero-Carbon Footprint — Fires that are clean for the planet

  • Water & Wind Resistant — Dependable in any weather

  • Ethically Sourced Cedar — Natural, aromatic, and sustainable

  • Infused with Pure Canadian Beeswax — Clean burn, eco-conscious, & Resinous

  • Pollinates 500,000+ Flowers — Every Wilson supports our Bee species

  • Safe and Easy to use

  • Ideal for:

    • Campers

    • Cottagers

    • Hunters

    • Fishermen

    • Wood stove users

    • Emergency kits (great in first aid situations!)

  • No paper, no soggy matches — just effortless fires, every time. More time for the moments that truly matter.

Why It Matters

  • Supports Canadian bees — an umbrella species essential to our ecosystem

  • Promotes sustainable living and conscious adventures

  • Made with love, quality, and a commitment to our environment Bee Wilson Ready!

    Interesting Key Facts

  • Melting Point Comparisons: Beeswax has the highest melting point of 62-65 Celsius, compared to competitors that use Soy or Paraffin Wax, making it more clean-burning & natural composition- ideal for long burns (like our Wilson Fire Starters).

  • In contrast to Soy or Paraffin Wax: Beeswax is naturally sustainable, no processing required-it’s a byproduct of honey production, supports pollination and biodiversity, zero chemicals or GMOs, biodegradable and carbon-neutral when sourced responsibly.

    “Unlike Soy & Paraffin Wax, which contributes to deforestation and chemical farming, Wilson uses Beeswax- a natural byproduct that supports pollinators, burns clean, and keeps your footprint light”.

    Let Wilson Be Your

    Fire-Starting Buddy

    Light Fires Naturally. Live Adventurously

Young boy dressed in a beekeeping suit standing outdoors near a chain-link fence, with a red wooden shed and a garden spade in the background.
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Two children dressed in beekeeping suits standing outdoors on grass in front of a house with a bee clock on the wall, one child smiling, the other with a covered face.
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Package of Wilson natural fire starter with a label showing a burning flame illustration, wind and water resistance icons, made with pure Canadian beeswax, and outdoor use warning.
Text comparing Wilson's pollination of 500,000 flowers to a 6-pack's pollination of 3 million flowers.

‘Wilson’ Organic Instant Fire Starter

Meet Our Partners

Visit Us

 

By appointment only

2568 Goverment Rd, Desbarats, ON, POS 1C0

Hours

Monday to Friday: 8 am to 9 pm

Saturday: 8 am to 8 pm

Sunday: Closed

Phone

Email

contact@huronlogfurniture.com